HANNOVER FAIRS INTERNATIONAL GMBH
For many years now, the activities of DMAG abroad have been organized under the umbrella of Hannover Fairs International GmbH. This company develops new trade fair business and organizes trade fairs abroad, primarily in the target markets of China, Southeast Asia, Australia, Turkey, the United States and Brazil. A number of subsidiaries are located on site to handle the operational side of organizing and running these events.
Established: 1981 as a business unit; 1985 as a limited liability company (GmbH)
Business activity: HANNOVER MESSEs International (HFI) has been active in the trade fair business since 1981, supporting the globalization strategies of Deutsche Messe clients by developing marketing platforms individually tailored to specific world regions. |
